According to the study, the North American beauty and personal care market will reach $109.7 billion in revenue by 2023. The market is expected to grow at an annual rate of 2.50%. Among them, the largest segment of the market is the personal care segment, with a market size of $49.81 billion in 2023. In the beauty and personal care market in North America, online sales will account for 34.6% of total revenue by 2023.
It can be seen from the data that the North American cosmetics brand market still has room to enter. For a start-up cosmetics brand, would you consider partnering with a private label cosmetic manufacturer to bring your latest cosmeticies-related business idea to life? With so many manufacturers on the market, it can be difficult to decide which one is right for you. To narrow down our search without compromising quality or cost-effectiveness, we reviewed and tested multiple private label beauty product manufacturers. In addition, we outline the key things to look for when looking for a partner manufacturer and the steps to find a good one. Read on to find out which ones are the best!
Knowing the brand situation and product development ideas of the excellent self-owned skin care brands in major North American countries is the first step to explore the market. We will introduce you from the United States, Canada and Mexico.
Glossier: Known for its minimalist and millennial-friendly packaging, Glossier offers a range of skincare products, including the Milky Jelly Cleanser, Solution Exfoliating Skin Perfector, and Futuredew Oil Serum.
Drunk Elephant: Drunk Elephant gained popularity for its clean and effective skincare products, such as the C-Firma Day Serum, T.L.C. Framboos Glycolic Night Serum, and Protini Polypeptide Cream.
Sunday Riley: Sunday Riley is an American high-end, niche, cutting-edge skin care brand. Sunday Riley's skincare line includes sought-after products like Good Genes All-in-One Lactic Acid Treatment, Luna Sleeping Night Oil, and C.E.O. Vitamin C Brightening Serum.
Farmacy: Known for its use of natural and botanical ingredients, Farmacy offers popular products like Green Clean Makeup Removing Cleansing Balm, Honeymoon Glow AHA Resurfacing Night Serum, and Honey Potion Renewing Antioxidant Hydration Mask.
Junoco：Junoco was founded in California in 2018. At present, the brand has launched a variety of product categories such as skin care essence, beauty egg, cleaning scrub, cleaning flour, etc., and its sales channels are not only independent stations, but also Target, the seventh largest retail supermarket in the United States.
The Ordinary: As a beloved brand, The Ordinary has garnered a devoted following due to its affordable prices and evidence-based approach to skincare. By removing unnecessary frills and focusing on the essentials, The Ordinary has revolutionized the industry with its straightforward product lineup. Among their highly sought-after offerings are the Niacinamide 10% + Zinc 1% serum, renowned for its ability to combat blemishes and regulate sebum production, the Hyaluronic Acid 2% + B5 serum, which provides intense hydration and plumping effects, and the AHA 30% + BHA 2% Peeling Solution, an exfoliating treatment that helps improve skin texture and clarity.
DECIEM: DECIEM serves as the parent company of The Ordinary and is home to a diverse range of other esteemed skincare brands like NIOD and Hylamide. Within the DECIEM umbrella, each brand presents its own unique formulations and targets specific skincare concerns. NIOD, for instance, places a strong emphasis on advanced technologies and specializes in cutting-edge skincare solutions, while Hylamide focuses on innovative ingredients formulated to address specific skin needs. DECIEM’s portfolio showcases a wealth of options, catering to a wide range of skincare preferences and aspirations.
Consonant Skincare: Recognized as a prominent Canadian brand, Consonant Skincare is dedicated to crafting natural and organic skincare products. With a steadfast commitment to using clean ingredients, Consonant Skincare has earned a reputation for excellence in the industry. Their products are meticulously formulated to harness the power of nature and provide nourishment to the skin. Customers appreciate the brand’s transparency and the trust it inspires through its dedication to producing high-quality, environmentally conscious skincare solutions.
Province Apothecary: Proudly based in Toronto, Province Apothecary embodies a holistic and organic approach to skincare. The brand places great emphasis on handcrafting products in small batches, ensuring meticulous attention to detail and quality. Province Apothecary’s range of offerings reflects their commitment to sourcing natural ingredients and prioritizing the use of organic and wildcrafted botanicals. By blending traditional knowledge with modern methods, Province Apothecary delivers skincare products that promote well-being and support healthy skin.
Graydon Skincare: Renowned for its plant-powered formulations, Graydon Skincare combines the best of nature and science to create effective and environmentally friendly products. The brand believes in harnessing the power of botanical ingredients, rich in nutrients and antioxidants, to deliver transformative results. Graydon Skincare’s dedication to sustainability extends beyond their formulations, as they strive to minimize their ecological footprint through eco-friendly packaging and responsible manufacturing practices. With a focus on efficacy and environmental consciousness, Graydon Skincare offers a skincare experience that is beneficial for both individuals and the planet.
Wildcraft: Rooted in Vancouver, Wildcraft is known for its commitment to crafting natural and sustainable skincare products. The brand takes pride in sourcing locally and utilizing indigenous ingredients that are abundant in the region, allowing them to showcase the beauty and efficacy of Canadian botanicals. Wildcraft’s dedication to sustainability is evident in their use of eco-friendly packaging and their commitment to minimizing waste. By capturing the essence of nature and harnessing the power of local resources, Wildcraft presents a range of skincare products that promote a healthy and radiant complexion while respecting the environment.
AHAL: AHAL is acclaimed for its commitment to natural and organic skincare, offering an array of products that cater to the needs of conscientious beauty enthusiasts. Experience the hydration and rejuvenation offered by their Hyaluronic Acid Moisturizer, crafted with carefully selected ingredients to promote a healthy and youthful complexion. Pamper your skin with the refreshing and calming properties of their Cactus Water Toner, infused with natural ingredients that restore balance and leave your skin feeling revitalized.
Xamania: Immerse yourself in the harmonious blend of ancient Mayan wisdom and contemporary skincare with Xamania. Every Xamania product is a testament to the brand’s dedication to combining time-honored Mayan traditions with the latest advancements in skincare. Embark on a sensory journey with their Healing Clay Mask, enriched with precious minerals sourced from the Mayan lands. Indulge in the balancing and soothing effects of their Herbal Facial Tonic, infused with carefully selected botanical extracts that invigorate and rejuvenate your complexion. Experience the luxurious and moisturizing benefits of their Marula Oil Serum, derived from the revered marula fruit, known for its antioxidant properties and ability to promote a radiant glow.
Kyvta: Kyvta is a brand that embraces the power of sustainable ingredients, crafting products that not only benefit your skin but also respect the planet. With a commitment to ethical sourcing and eco-conscious practices, Kyvta has garnered a reputation for offering skincare essentials that are both effective and environmentally responsible. Discover the gentle cleansing prowess of their Chamomile Micellar Water, infused with natural extracts to effortlessly remove impurities while leaving your skin feeling nourished and refreshed. Rejuvenate and hydrate your skin with their Hibiscus Facial Toner, a soothing elixir enriched with the vibrant energy of hibiscus flowers. Experience the nourishing properties of their Guava Seed Oil, packed with antioxidants and essential fatty acids that promote elasticity and restore balance to your skin.
YEMA: YEMA is synonymous with cruelty-free and vegan skincare, offering compassionate beauty solutions that inspire a sense of harmony between skin, nature, and animals. Each YEMA product is thoughtfully formulated to harness the power of natural ingredients while upholding their commitment to ethical practices. Known for its cruelty-free and vegan skincare, YEMA offers products like the Antioxidant Facial Oil, Soothing Aloe Gel, and Rosehip Cleansing Balm.
Teadora: Though originating from Brazil, Teadora has captivated the hearts of skincare enthusiasts in Mexico with its enchanting, Rainforest-inspired products. Immerse yourself in the invigorating experience of Teadora and discover the transformative power of their body care essentials. Treat your skin to the rejuvenating and exfoliating properties of their Body Polish, infused with botanical ingredients sourced directly from the vibrant Rainforest. Luxuriate in the nourishing embrace of their Nourishing Body Butter, carefully formulated with sustainably harvested ingredients to provide deep hydration and promote skin elasticity. Experience the versatility of their Multi-Tasking Oil, derived from rare Rainforest botanicals, as it conditions your skin, hair, and nails with its lightweight yet nourishing formula.
According to the above famous brands in different countries, private brand owners can sum up their characteristics and carry out differentiated management of their own brand construction. Explore the road of their own brand, develop trend products, and strive to stand out in the market competition.
Onoxa, a factory in Florida, USA, was established in 2016. Onoxa is focused on providing a platform for online skin care businesses with custom branded personal care products for skin, hair and nails. Use science, expertise and nature to provide the most effective formulations for the skin care and beauty industry. All of Onoxa's products are manufactured by chemists in St. Petersburg, Florida, using high-end, domestic and imported raw materials. Private label owners only need to click Onoxa's official website online to launch their own brand line. This greatly surpasses traditional private label services in terms of speed and convenience. This allows brands to quickly bring innovative products to market while always staying one step ahead of their competitors. Onoxa's customer base is broad, including spas, salons, boutiques, or businesses.
If you are a private label importer, online e-commerce brand, hair salon or spa and want to create your own skincare/hair care line, but don't want the hassle and cost, then look no further than Guangzhou Xiran Cosmetics Co., LTD. Guangzhou Xiran Cosmetics Co., Ltd. has 15 years of global brand OEM and ODM customization experience, serving customers across five continents, the product range covers skin care products, hair care products, baby products, maternity products, beauty products. Their complete end-to-end formulations and customized solutions for cosmetic packaging ensure that they remain affordable while manufactured in China. They can provide you with the highest quality one-stop product manufacturing services, from market research, formulation development, ingredient selection, product testing, regulatory compliance, product labeling and product declarations when you develop your product. These complex links are not friendly to startup brands, and if you can find a one-stop service provider to provide you with production, it will save you time and money. You can count on their quality products and personalized service to give you an edge over your competitors and make you stand out from the crowd. Xiran factory can make your brand leave a lasting impression on the consumer base, and the product is affordable. Compared to the high labor costs in the United States, manufacturing in China may be better for your brand. To provide high quality products and services while saving costs, this is the basic guarantee that Xiran factory can give you.
Pinnacle Cosmetics was founded in 1999 and is located in Ontario, Canada. This cosmetics factory has matured and is now a global brand. More than two decades ago, the company was founded with the goal of launching an exclusive luxury cosmeceutical line for consumers around the world. Since then, they have pushed the boundaries to bring innovative products that are both effective and luxurious. Pinnacle Cosmetics is committed to producing the highest quality products with a focus on people and the planet. All of their products are made with natural organic ingredients and do not contain any harsh chemicals. This factory not only produces its own brand, but also supports production services for other brands.
Lady Burd was founded in the 1960s with a company address in New York, USA. Lady Burd belongs to the oldest cosmetics factory in the United States. For more than half a century, Lady Burd has been crafting exquisite cosmetics. To ensure you have access to the booming cosmetics manufacturing industry, they offer long-term partnerships from product development to logistics. All of Lady Burd's products are never tested on animals and are assembled in GMP-regulated facilities. Lady Burd's main product range includes corrective and concealer, eye sets, facial masks, scrubs, serums, cleansers and more.
Since its founding in 1996 in the United States, Cosmetic Solutions has been committed to providing customers with the best beauty and wellness services. Cosmetic Solutions products cover hair care, skin care, Cosmetic and more, Cosmetic Solutions has over 20,000 products with preferential prices and an award-winning customer service hotline. Cosmetic Solutions also offers a 30-day no-worry return policy and international shipping for its customers.
The above five companies are all quality companies in the customized cosmetics industry in North America. The link of cosmetics customization needs to go through multiple links such as cost budget, market research, brand registration, product customization, factory quality inspection, product quality inspection and production. Choosing the right and reliable supplier is the key to the success of brand building and needs to be carefully examined.
